MEDIUMVulnerability
Global
Citigroup's Consumer Cards to acquire fintech Kard
·Source: Finextra
Updated:
Executive Summary
Citi’s U.S. Consumer Cards business today announced that it has entered into an agreement to acquire Kard Financial, Inc. (Kard), a company that operates a commerce media and rewards platform that helps banks and fintechs deepen customer engagement through personalized offers.
Analysis
Citi’s U.S. Consumer Cards business today announced that it has entered into an agreement to acquire Kard Financial, Inc. (Kard), a company that operates a commerce media and rewards platform that helps banks and fintechs deepen customer engagement through personalized offers.